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Deep Red
PMS Code 1945 c | CMYK 25 100 69 16 | RGB 166 9 61 | HEX A6093D
Positive: Rich, Elegant, Refined, Tasty, Expensive, Mature, Sumptuous, Cultivated, Robust
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Brick Red
PMS Code 188 c | CMYK 34 92 71 40 | RGB 118 35 47 | HEX 76232F
Positive: Earthy, Warm, Strong, Sturdy, Established
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Bright Red
PMS Code 186 c | CMYK 15 100 91 5 | RGB 200 16 46 | HEX C8102E
Positive: Exciting, Energizing, Sexy, Passionate, Hot, Dynamic, Stimulating, Provocative, Dramatic, Powerful, Courageous, Magnetic, Assertive, Impulsive, Adventurous, Demanding, Stirring, Spontaneous, Motivating
Negative: Overly aggressive, Violent, Warlike, Temperamental, Antagonistic, Danger
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Bright Pink
PMS Code 205 c | CMYK 7 88 26 0 | RGB 224 69 123 | HEX E0457B
Positive: Exciting, Theatrical, Playful, Hot, Attention-getting, High energy, Sensual, Wild, Festive, Vibrant, Stimulating
Negative: Gaudy
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Light Pink
PMS Code 1895 c | CMYK 1 35 3 0 | RGB 245 182 205 | HEX F5B6CD
Positive: Romantic, Affectionate, Compassionate, Soft, Sweet tasting, Sweet smelling, Tender, Delicate, Innocent, Fragile, Youthful
Negative: Too sweet, Too sentimental
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Dusty Pink
PMS Code 693 c | CMYK 14 40 21 0 | RGB 215 163 171 | HEX D7A3AB
Positive: Soft, Subtle, Cosy, Dusky, Gentle, Composed, Nostalgic
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Peach
PMS Code 162 c | CMYK 0 30 34 0 | RGB 255 190 159 | HEX FFBE9F
Positive: Nurturing, Soft, Fuzzy, Tactile, Delicious, Fruity, Sweet tasting, Sweet smelling, Inviting, Warm, Physical comfort, Intimate, Modest, Embracing
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Coral
PMS Code 170 c | CMYK 0 59 49 0 | RGB 255 134 116 | HEX FF8674
Positive: Life force, Energizing, Flexibility, Desire
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Tangerine
PMS Code 715 c | CMYK 0 54 93 0 | RGB 246 141 46 | HEX F68D2E
Positive: Vital, Juicy, Fruitful, Energizing, Tangy
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Vibrant Orange
PMS Code 151 c | CMYK 0 60 100 0 | RGB 255 130 0 | HEX FF8200
Positive: Fun, Whimsical, Child like, Happy, Glowing, Sunset, Hot, Energizing, Active, Gregarious, Friendly, Good natured, Expensive, Spontaneous, Optimistic, Communicative, Jovial, Sociable, Self assured, Persuasive, Animated
Negative: Loud, Raucous, Frivolous
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Ginger
PMS Code 180 c | CMYK 18 91 87 7 | RGB 190 58 52 | HEX BE3A34
Positive: Spicy, Flavorful, Tangy, Pungent, Exotic
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Terra Cotta
PMS Code 7522 c | CMYK 24 65 67 8 | RGB 180 106 85 | HEX B46A55
Positive: Earthy, Warm, Countryside, Wholesome, Welcoming, Abundance
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Tan
PMS Code 729 c | CMYK 26 50 76 7 | RGB 181 129 80 | HEX B58150
Positive: Rugged, Outdoor, Rustic
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Chocolate/Coffee Brown
PMS Code 477 c | CMYK 42 70 78 47 | RGB 98 59 42 | HEX 623B2A
Positive: Delicious, Rich, Robust, Appetizing
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Earth Brown
PMS Code 438 c | CMYK 56 65 57 40 | RGB 88 68 70 | HEX 584446
Positive: Earthy, Grounded, Steady, Solid, Rooted, Wholesome, Sheltering, Warm, Durable, Secure, Reliable, Natural, Traditional, Supportive
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Gold (Metallic)
PMS Code 871 c | CMYK 45 45 75 17 | RGB 132 117 78 | HEX 84754E
Positive: Bling, Rich, Glowing, Divine, Intuitive, Luxurious, Opulent, Expensive, Radiant, Valuable, Prestigious
Negative: Goudy
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Amber
PMS Code 1385 c | CMYK 14 61 100 2 | RGB 213 120 0 | HEX D57800
Positive: Jewellery, Multi-cultural, Mellow, Abundant, Original, Autumn
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Golden Yellow
PMS Code 130 c | CMYK 4 37 100 0 | RGB 242 169 0 | HEX F2A900
Positive: Nourishing, Buttery, Tasty, Sun-baked, Wheat, Hospitable, Comfort food
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Bright Yellow
PMS Code 116 c | CMYK 1 18 100 0 | RGB 255 205 0 | HEX FFCD00
Positive: Illuminating, Joyful, Hot, Lively, Friendly, Luminous, Enlightening, Energetic, Sunshine, Stimulating, Innovative, Radiating, Awareness, Surprise, Caution
Negative: Cowardice, Betrayal, Hazard
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Light Yellow
PMS Code 127 c | CMYK 6 8 70 0 | RGB 243 221 109 | HEX F3DD6D
Positive: Cheering, Happy, Soft, Sunny, Warming, Sweet, Easy, Pleasing, Babies
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Chartreuse
PMS Code 584 c | CMYK 21 4 82 0 | RGB 210 215 85 | HEX D2D755
Positive: Artsy, Bold, Trendy, Startling, Sharp, Pungent
Negative: Gaudy, Tacky, Slimy, Sickening, Mold
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Light Green
PMS Code 358 c | CMYK 34 0 56 0 | RGB 173 220 145 | HEX ADDC91
Positive: Calm, Quiet, Soothing, Neutral, Light weight
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Olive Green
PMS Code 5767 c | CMYK 47 32 85 9 | RGB 138 141 74 | HEX 8A8D4A
Positive: Military, Camouflage, Safari, Classic
Negative: Drab
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Lime
PMS Code 377 c | CMYK 58 22 100 4 | RGB 122 154 1 | HEX 7A9A01
Positive: Fresh, Citrusy, Youthful, Acidic, Tart, Refreshing
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Dark Green
PMS Code 3435 c | CMYK 86 45 78 49 | RGB 21 71 52 | HEX 154734
Positive: Nature, Trustworthy, Refreshing, Cool, Restful, Stately, Forest, Hushed, Outdoorsy, Traditional, Reliable, Money, Prosperity
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Foliage Green
PMS Code 349 c | CMYK 90 33 99 25 | RGB 4 106 56 | HEX 046A38
Positive: Natural, Fertile, Healthy, Balance, Life, Growth, Soothing, Harmony, Restful, Restoration, Reassurance, Environmental awareness, New beginnings
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Bright Green
PMS Code 347 c | CMYK 85 13 100 2 | RGB 0 154 68 | HEX 009A44
Positive: Fresh, Grass, Irish, Lively, Spring, Renewal, Lush
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Emerald
PMS Code 334 c | CMYK 84 17 68 2 | RGB 0 151 117 | HEX 009775
Positive: Luxurious, Jewel-like, Up-scale
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Aqua
PMS Code 565 c | CMYK 37 1 24 0 | RGB 161 214 202 | HEX A1D6CA
Positive: Water, Refreshing, Cleansing, Young, Babies, Cool, Dreamy, Soft, Lightweight
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Turquoise
PMS Code 3258 c | CMYK 64 0 39 0 | RGB 73 197 177 | HEX 49C5B1
Positive: Infinity, Compassionate, Protective, Faithful, Water, Coolness, Sky, Gemstone, Tropical, Oceans
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Teal
PMS Code 315 c | CMYK 91 49 37 12 | RGB 0 103 127 | HEX 00677F
Positive: Serene, Cool, Tasteful, Sophisticated, Confident
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Sky Blue
PMS Code 7458 c | CMYK 55 15 15 0 | RGB 113 178 201 | HEX 71B2C9
Positive: Calming, Cool, Heavenly, Constant, Faithful, True, Dependable, Restful, Contentment, Tranquil, Reassuring, Trusting, Serene, Expansive, Open, Infinity, Transcendent, Distance
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Light Blue
PMS Code 283 c | CMYK 40 13 0 0 | RGB 146 193 233 | HEX 92C1E9
Positive: Calm, Quiet, Patient, Peaceful, Cool, Water, Clean
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Periwinkle
PMS Code 7452 c | CMYK 50 38 0 0 | RGB 128 148 221 | HEX 8094DD
Positive: Genial, Lively, Sprightly, Convivial, Cordial
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Bright Blue
PMS Code 285 c | CMYK 84 54 0 0 | RGB 0 114 206 | HEX 0072CE
Positive: Electric, Energy, Brisk, Vibrant, Stirring, Impressive, Aquatic, High spirits, Exhilarating
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Deep Blue
PMS Code 2747 c | CMYK 100 96 23 20 | RGB 0 26 114 | HEX 001A72
Positive: Credible, Authoritative, Basic, Conservative, Classic, Strong, Reliable, Traditional, Uniforms, Service, Nautical, Loyal, Confident, Professional, Thought provoking, Introspective
Negative: Aloof, Distant, Melancholy
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Lavender
PMS Code 264 c | CMYK 23 35 0 0 | RGB 193 167 226 | HEX C1A7E2
Positive: Romantic, Nostalgic, Fanciful, Lightweight, Lightly scented
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Mauve
PMS Code 5145 c | CMYK 42 57 26 2 | RGB 155 119 147 | HEX 9B7793
Positive: Wistful, Sentimental, Thoughtful
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Amethyst
PMS Code 2573 c | CMYK 29 54 0 0 | RGB 184 132 203 | HEX B884CB
Positive: Curative, Protective, Peace of mind
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Blue Purple
PMS Code 267 c | CMYK 78 97 0 0 | RGB 95 37 159 | HEX 5F259F
Positive: Contemplative, Meditative, Spiritual, Soul-searching, Intuitive, Mysterious, Enchanting
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Deep Purple
PMS Code 2627 c | CMYK 85 100 31 34 | RGB 60 16 83 | HEX 3C1053
Positive: Visionary, Rich, Royal, Prestigious, Subduing, Distant, Introspective
Negative: Aloof
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Neutral Gray
PMS Code 423 c | CMYK 49 38 40 3 | RGB 137 141 141 | HEX 898D8D
Positive: Classic, Sober, Corporate, Practical, Timeless, Quality, Quiet, Neutrality, Logical, Unobtrusive, Deliberate, Reserved, Fundamental, Basic, Modest, Efficient, Dutiful, Methodical
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Charcoal Gray
PMS Code 425 c | CMYK 66 55 53 28 | RGB 84 88 90 | HEX 54585A
Positive: Steadfast, Responsible, Staunch, Accountable, Conscientious, Resolute, Restrained, Conservative, Professional, Classic, Sophisticated, Solid, Enduring, Mature, Business-like
Negative: Dull, Conformist, Detached
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Taupe
PMS Code 7536 c | CMYK 37 32 48 1 | RGB 166 159 136 | HEX A69F88
Positive: Classic, Neutral, Practical, Timeless, Quality, Basic, Authentic, Organic, Versatile, Inconspicuous, Understand, Discreet, Compromising, Modest
Negative: Bland, Tasteless
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Ivory
PMS Code 7401 c | CMYK 4 9 42 0 | RGB 245 225 164 | HEX F5E1A4
Positive: Classic, Neutral, Soft, Warm, Comforting, Good taste, Creamy, Smooth, Subtle, Natural, Bridal
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Silver Metalllic
PMS Code 877 c | CMYK 49 39 38 3 | RGB 138 141 143 | HEX 8A8D8F
Positive: Sleek, Classy, Stylish, Modern, Cool
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Black
PMS Code none | CMYK 75 68 67 90 | RGB 0 0 0 | HEX 000000
Positive: Powerful, Empowering, Elegant, Sophisticated, Mysterious, Heavy, Bold, Basic, Classic, Strong, Expensive, Invulnerable, Magical, Night time, Sober, Prestigious, Stylish, Modern
Negative: Depression, Death, Mourning, Underworld, Evil, Oppression, Suppression, Menacing
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White
PMS Code none | CMYK 0 0 0 0 | RGB 255 255 255 | HEX FFFFFF
Positive: Pure, Clean, Pristine, Spotless, Innocent, Silent, Lightweight, Airy, Bright, Bridal, Ethereal, Clarity, Simplicity, Arctic, Efficient
Negative: Sterile, Cold, Clinical